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Cossma1407_GB

19 Any pigment is only as good as the stunning color intensity it casts out. Rona® synthetic mica pigments offer an even and consistent white base – an inviting blank canvas that inspires to be innovative. Of- fering brighter, more saturated color effects, these versatile pigments are a great alternative to natural-based options. Thanks to the synthetic substrate, these pigments have a remarkably low heavy metal content. They’re also a breeze to work with and can be added to any number of fabulous formulations – for products that conform to all current rules and regulations. To achieve captivating effects like clean silver-white pearlescence, high chroma interference, and intense metallic luster, try Timiron® and Colorona® synthetic mica-based pearlescent pigments. There’s no end to the creations you can come up with to bring out the very best in your formulations. And Merck’s portfolio of 13 effects and colors is sure to be inspiring. Discover how you can achieve the brightest, purest color intensity and shine in your products. Contact us for more information and samples: cosmagazine@merckgroup.com FOR EVEN, UNDENIABLY INTENSE BRILLIANCE STAY TUNED FOR THE NEXT COLOR FORECAST – AVAILABLE SOON! Rona® synthetic mica pigments Merck’s color forecast - autumn.winter 2015/16 Revolutionary products deserve revolutionary packaging. And once again, Merck is tapping into a trend. As we turn our backs on 2D entertain- ment, consumers expect more from ingenious, high- tech advancements. Merck’s answer: 3D Evolution – an all-new printing technique that opens doors to unlimited possibility in eye-catching designs not only for cosmetics packages. 3D Evolution creates an illu- sion. The effect seems embossed, but it isn’t. In fact, this innovation in printing offers an elegant alterna- tive for three-dimensional design elements where embossing isn’t possible. 3D Evolution is not just easy to use, it safeguards the brilliance of your colors and enhances the 3D effect like no other printing process. Used in combination with 2D printing, you can create unrivalled designs for your packaging that make your products stand out on the shelf. Interested in taking your packaging to the next level? Contact Peter Clauter to join the ranks of other satis- fied customers who have already started making waves with revolutionary designs and prints: peter.clauter@merckgroup.com Already wondering what might be around the next corner? Then watch this space for the trendsetting hues destined to shape fashion and cosmetics in Autumn/ Winter of 2015/16. Merck knows what is to come and we can’t wait to share it with you. From denim blues complemented by casual khaki to a soft range of nude shades warmed by elements of cognac and bordeaux, the future looks enticing. Add mint and vegetal greens into the mix, backed by tones covering ebony to gray, and the possibili- ties for trendy products seem endless. Piqued your curiosity? Then stay tuned for the full color forecast or contact us to schedule a personal forecast presentation. Our rep- resentatives will be glad to consult you on turning this valuable information into valu- able products. Inspired but still unsure? Contact us for more information and to book your personal color forecast presentation: cosmagazine@merckgroup.com 3D EVOLUTION CREATES ILLU- SIONS WITH UV OFFSET VAR- NISHING OR UV FLEXO PRINTING Great things come in smart packages www.merck4cosmetics.com COSMETICS GOSSIP COS1408_EH_Merck_GB_02_215x290mm_1/1_A 24.07.14 13:10 Seite 19

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