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from the plants Purple Sweet Potato, Red Radish and Elderberry, and show excellent temperature and light stabil- ity. In addition, their range of natural color pigments has passed BDIH and COSMOS certification. www.omya.com Provital, Stand 7G40, presents Ama- prot (an aqueous extract of Amaran- thus caudatus seeds) that replenishes the peptides and polysaccharides in damaged hair fibers, therefore improv- ing their combability and manageabil- ity. The extract is obtained after two specific types of hydrolysis (an exclu- sive procedure of the company). The active ingredient contains a large amount of peptides and polysaccha- rides. Ama-oil is an amaranth oil that restores the internal hair structure and defies humidity for a long lasting hair- style. Ama-leaf is an active that is ob- tained from the aerial part of the Ama- ranth that protects the hair from exter- nal aggressions and allows it to preserve its structural integrity, there- fore avoiding the potential oxidation of lipids and proteins that help the hair to stay healthy and keep its natural move- ment. www.provital.org Sederma, Stand 6D40, exhibits Majestem (see COSSMA 3/2015, p. 33) – an ingredient that reveals a visible lifting action on the neck and face, and helps recreate dermal matrix tension through mitochondrial dynamism re- pair and extracellular matrix mainte- nance. By neutralising the oxidative stress caused by pollution and irradia- tion, the active lifts the skin. The active ingredient is derived from plant cell culture and complies with the Chinese regulation for cosmetic ingredients. A second ingredient presented is dedi- cated to scalp care. www.sederma.fr Seppic, Stand 6E40, launches Sepimax Zen, a pre-neutralised thick- ener/stabiliser, officially listed China IECIC. Simulquat HC 305 is used to sta- bilise hair treatment formulations and to create a novel texture from sprays to creams, and forms synergies with natu- ral gums. Ceramosides HP is an origi- nal and patented combination of natu- ral ceramides and omega fatty acids that protect the skin from the loss of elasticity. Geltrap is a patented envi- ronmentally-friendly emulsion tech- nology. It provides a skin feel that con- veys a sense of well-being, improved emollience, water resistance and con- siderable energy savings – compared to a traditional emulsion. Through its subsidiary BiotechMarine, Seppic launches Celebrity, a worldwide new technology of macroalgae cell culture in laboratory. Ephemer (also from BiotechMarine) is a gametophyte ex- tract that is taken from macroalgae cells grown in a laboratory and harvest- ed at an ephemeral stage in the life cy- cle of Undaria pinnatifida seaweed. During this growth stage, the macroal- gal cells accumulate anti-oxidant mol- ecules. The active protects the skin after 24 hours by acting on the mito- chondria. www.seppic.com Shin-Etsu Silicones Europe, Stand 7E30, introduces TSPL-30-ID-F, a hy- brid material consisting of naturally oc- curring and GMO-free pullulane, which have been modified by silicone to boost its performance. Two new film formers will be introduced. In their respective structures, the physical and chemical properties of these organic co-polymers have been modified through the intro- duction of silicone moieties. They can provide benefits such as spinnability, enhanced compatibility, wear comfort or oil repellency. www.shinetsusilicones.com Sisterna, Stand 7F31, presents its newest additions to its range of guide formulations, including Dragon’s essence gel-to-milk facial cleanser; as well as Elves light body lotion, which has a feather light skin feel; and nour- ishing Fairy Berry lip balm. Sisterna su- crose esters are a range of natural and edible emulsifiers with a good per- formance and mildness. Furthermore, they improve smoothness, emolliency and the moisture level of the skin. A wide range of products (HLB 0-16) opens opportunities to use sucrose es- ters in many kinds of cosmetic applica- tion. www.sisterna.com Sonneborn, Stand 7R19, presents a new generation of sensory enhanced petrolatum products. Snowwhite Ele- gance, Sublime XS and Satin are a new approach to petrolatum, in terms of delivering performance and the de- sired sensory properties for personal care formulations. www.sonneborn.com Surya Kimya, Stand 6D71, present their new Lipozoom Reserve-Age – a novel cosmetics carrier system that contains natural trans-resveratrol which is fermented from Polygonum cuspidatum and Polygonum istanbu- licum plant derivatives in liposome technology. It not only stimulates re- generation of skin cells, but also pre- vents reactive oxygen species via ap- propriate size, zeta potential and an- tioxidant effects, and is mainly used as an anti-aging and potential antioxi- dant for cosmetics. In addition, these five products will be launched: Lipo- zoom Q-10, Lipozoom Sensitive, Lipo- zoom Vit-E, Lipozoom Cellution and Lipozoom Hyage. www.surya.com.tr Symrise, Stand 7F20, focuses on A day in the life of … with formulation ideas for sensitive skin; products from MARKETING EVENTS 34 COSSMA 4I2015 Vegetable derived diester quat for suncare emulsions, which leave the skin hydrated, refreshed and sand-free photo:Thor COS1504_27_Incosmetic_COS1105_10_Anti_Aging_GB 26.03.15 13:59 Seite 34 COS1504_27_Incosmetic_COS1105_10_Anti_Aging_GB 26.03.1513:59 Seite 34