
of THBA (trihydroxy benzoic acid) – a potent but highly unstable tyrosinase inhibitor. THBG is perfectly stable, is water-soluble and is activated in situ by the living veil called the stratum microbium. www.induchem.com I.R.A. Istituto Ricerche Applicate, Stand 6J10, showcases its sun care product Dermahyal Sun M, which is made of cross-linked hyaluronic acid with urea. Unlike other cross-linked agents (which remain free in the prod- ucts as residues and are potentially harmful to health) the cross-linked urea has a dermal affinity and a high moisturising power. www.iralab.it J. Rettenmaier & Söhne (JRS), Stand 7Q54, presents its new Instant Refresh- ing Mask and Mousse, which conjures up a fresh effect on skin, and its new near-natural Cellulose Pearls that are enriched with silicic acid and are abra- sives that can be used in tooth paste. These green polymers boast the ad- vantages of renewable production; biodegradability; are available in food and pharmaceutical qualities; and are even edible. www.jrs.de Jungbunzlauer, Stand 7H79, recent- ly developed oral care formulations containing zinc citrate which exhibit plaque inhibiting properties. To help meet current health trends and avoid aluminium in antiperspirants and de- odorants, the company offers a citrate ester, which is a suitable active agent in deodorants as it inhibits the enzy- matic decomposition of sweat, while at the same time providing excellent softening properties. www.jungbunzlauer.com KahlWax, Stand 7C20, presents the Myrica fruit wax KahlWax 6279L. It is obtained from the berries of the Myrica pubescens tree. Despite its low melt- ing point, the fruit wax is exceptionally hard. Used as an ingredient in hair styling products, it provides good hold and has been proven to improve combability. www.kahlwax.de Kao Chemicals Europe, Stand 7G20, presents Danox HC-30, which is a new more sustainable and efficient hair conditioning system. It improves han- dling, reduces the steps needed in the manufacturing process, and can be formulated at room temperature. www.kaochemicals-eu.com Laboratoires Expanscience, Stand 7K20, introduces the new active ingre- dient Pixalia. By acting on the quantity and quality of sebum, and on inflam- mation, this active ingredient provides care for oily skin that is also displaying mild acne. www.expanscience.fr Laboratoires Prod’Hyg, Stand 7K50, introduces Prodhysoft ABK, which is a non-hydrogenated plant-based butter commonly known as Allanblackia But- ter. Rich in oleic and stearic acids, this African butter contains tocopherol. www.prodhyg.com Lessonia, Stand 6K70, have launched a new exfoliating ingredient manufactured from volcanic lava – a perfect ingredient for men’s facial and body scrubs. www.lessonia.com Lipotec, Stand 6J50, will be launch- ing a new product from marine biotech- nology that fights against the three main problems at the eye contour: eye bags, dark circles and wrinkles. www.lipotec.com Lucas Meyer Cosmetics, Stand 6B50, launches the Happiness in a Jar concept: new results on positive emo- tion and pleasure that are achieved up- on application of the emulsifiers. In addition to its efficacy, the pleasure the customer gets from applying a formula, with emulsifiers that contain phospholipids, was scientifically measured using various techniques developed by specialists in psychology and neuroscience. www.lucasmeyercosmetics.com Merck, Stand 6F40, see page 42 ff., launches RonaCare SereneShield, which helps to relieve skin from the susceptibility to acne by regulating se- bum and reducing inflammation. In addition, it supports skin health by re- balancing the skin’s microflora. It pro- vides the solution with its 3R-Effect: Rebalancing skin’s microflora by re- ducing the adhesion of non-beneficial microflora on the skin, such as Staphy- lococcus aureus. At the same time, it does not affect beneficial skin mi- croflora such as Staphylococcus epi- dermidis; reducing inflammation by lessening the growth of Propionibac- MARKETING EVENTS 32 COSSMA 4I2015 Formulations developed for the differing skin care and make up requirements of women from a range of socio-groups photo:Univar COS1504_27_Incosmetic_COS1105_10_Anti_Aging_GB 26.03.15 13:58 Seite 32 COS1504_27_Incosmetic_COS1105_10_Anti_Aging_GB 26.03.1513:58 Seite 32