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tasens and GlucoTain will feature in the series of Innovation Lectures: Plan- tasens Olive LD – the power of nature with a silicon touch! and GlucoTain sur- factants – a new mild & sustainable sen- sory dimension. www.clariant-personalcare.com CLR, Stand 6E20, presents ProRe- new Complex CLR, which affects the ability of ageing skin to renew itself quickly and effectively and to act as a biosensor. The active is based on pro- biotic technology and positively influ- ences both the speed and the quality of epidermal growth. The production of essential proteins and enzymes in skin quality is clearly increased, while barri- er function and cell cohesion improved and cell proliferation accelerated. www.clr-berlin.com Cobiosa, Stand 7R71, presents Chia- protect, an extra virgin pure botanical oil that is extracted from the seeds of Salvia hispanica through cold pres- sure. The plant has a high content of omega 3 fatty acid (63%), excellent for the promotion of faster hair growth, while also feeding the follicles in order to stimulate growth and shine. Restor- ing the lipids of the hair-barrier will make the hair more resistant to break- age and split ends. The active protects hair fibres from oxidative damage. Cobolift is an active ingredient with a filmogenic, long-lasting, moisturizing and tightening effect. It is a purified fraction extracted from Quinoa seeds. Cobolift has a 3D structure that fits with the skin’s surface, therefore form- ing a cohesive long-lasting biological film with a lifting effect. Bio-Capigen Veg is a biotechnological complex of botanical origin that reduces hair loss and stimulates hair growth. It is a com- pound of hydrolized Soy protein, Red Onion and Ginseng Extract, vitamins from group B, sulfopeptides, glucose and aminoacids. Cobio-HA is a syner- gistic complex of Alpha Hydroxy Acids that are strengthened with moisturiz- ing agents: Oligosaccharides and Urea, main components of the NMF. AHAs in this ingredient have been partly neu- tralized in order to minimize the reac- tions of intolerance while developing its activity: moisturizing and modulat- ing the exfoliation of keratinized super- ficial layers. www.cobiosa.com COSSMA 4I2015 29 Ī Codif Recherche et Nature, Stand 7C70, showcases Neuroguard, which explores a new approach in Neurocos- metics – specifically the treatment of wrinkles in 60+ year old consumers. It treats Neuroageing and re-establishes original and safe communication be- tween nerves and fibroblasts. Collagen and elastin synthesis is also re-estab- lished. www.codif-recherche-et-nature.com Contipro Biotech, Stand 7E20, launches Recelline, a new peptide for proteasome activation, allows efficient degradation of useless or damaged proteins, and production of newly us- able material in the form of short base sequences. The most important conse- quence of this recovery system is DNA protection and the delay of cell senes- cence. www.hyaluronan.cz EVENTS MARKETING photo:CLR This new active ingredient is based on probiotic technology that acts as a biosensor Roundtable: Overcoming the challenges for niche start-ups Don’t miss the niche brands round table moderated by COSSMA editor Angelika Meiss on April 14th , at 3.15 p.m. at the Marketing Trends Theatre. This international round table on How to overcome the main challenges for niche start-up cosmetics brands will not only tackle how to spot niche potential in a saturated market environment, but also how to obtain distribution without the marketing budget of a global player. Paola Gugliotta is the Co-Founder and Creative Director of Sepai Skincare, a technologically advanced skin care brand for people who are seeking clean, effective, no-fuss skincare. Lutz Herrmann, the founder of Lutz Herrmann Design, has created many top-selling perfume flacons and folding cartons for companies, such as Procter & Gamble, Coty and Puig. In 2012 he launched his own fragrance J.F. Schwarzlose Berlin, which gave a reflection of present day Berlin, as well as its heritage. Helen Miller of Helen Miller Consulting, with over 20 years buying experience in the beauty industry at one of beauty’s biggest retailers, Boots, will describe what a good distribution strategy looks like, how to get the best re- tail deals, and how to avoid those hidden cost traps. COSSMA editor Angelika Meiss with last year’s roundtable participants Sarah Brown, Dr. Andrea Sättler and Alice Davis-Hart (from left to right) photo:ImogenMatthews COS1504_27_Incosmetic_COS1105_10_Anti_Aging_GB 26.03.15 13:57 Seite 29 COS1504_27_Incosmetic_COS1105_10_Anti_Aging_GB 26.03.1513:57 Seite 29