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Cossma1312_GB_Teaser

Developed using the most recent advances in proteomics, the amino acid sequences of the peptides found in Keramimic 2.0 match those present in the keratin proteins found in cuticular and cortical regions of human hair. Keramimic 2.0 also provides targeted repair to the most damaged areas of the hair’s surface, as demonstrated below by ToF-SIMS imaging. Root Middle Tip Innovation you can build on TM KeramimicTM 2.0 Europe, Middle East & Africa email:pc-europe@croda.com www.croda.com/europe/pc North America email:marketing-usa@croda.com www.croda.com/na/pc Latin America email:marketingla@croda.com www.croda.com/la/pc Asia Pacific email:pc-asia@croda.com www.croda.com/asia Biomimetic Keratin Highly specialised conditioning active Developed using the most recent advances in proteomics Matches peptides present in human hair Targeted using our cationic chemistry Intelligently repairs the most damaged areas of the hair’s surface New data on Asian and Latin American hair KeramimicTM 2.0 intelligent repair of damaged hair ToF-SIMS im a gingprovestargetedrepair COS1311_Croda_02_215x290mm_1/1_A 25.11.13 13:48 Seite 1

Overview