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Cossma 9/2013 GB Teaser

COSSMA 9I2013 3 EDITORIAL Our real face ... At 6.05 percent the growth of facial cleansers was similar to that of moisturising products. With 16.44 percent facial masks grew strongly, but from a lower base. Sales in 2012 were 3.452 billion Dollars. The latest COSSMA has plenty more useful information on facial care sales, and also on lots of other interesting top- ics. Which actives offer what additional benefits in CC creams you can read about starting on page 10. The latest findings on the topic of probiotics in facial care are cov- ered by David Tropel and Petra Schlegel of Greentech starting on page 12. Peptides for sensitive skin are cov- ered in the article by Marta Rull of Lipotec which begins on page 14, and on page 18 Vivienne Rudd of Mintel tells us about some interesting facial care launches. Perhaps you will find here a new stimulus to help you create some really innovative products. Further market figures can be found on the Internet (see Internet panel) Source: Euromonitor For many women a facial care programme that prom- ises success is the “be all and end all”. But which facial care brands perform best here? According to figures from Euromonitor, currently the global leader is Procter & Gamble with the Olay/Olaz brands. In second place is the L’Oréal Paris facial care brand, followed by the premium brand Shiseido in third place, and Beiersdorf’s Nivea and Avon coming fourth and fifth. And what is the total level of sales achieved by facial care products? In 2012 sales totalled 80.522 billion US Dollars (or 60.102 billion Euros) according to Euromonitor. Within this figure the Asia Pacific region, with 41.687 billion US Dollars, was the biggest regional market, followed by Western Europe with 16.192 bil- lion US Dollars and the USA with 9.051 billion Dollars. Within Europe Germany leads the way with sales of 3.411 billion Dollars and is thus not so far behind the Eastern European regional turnover where facial care products reached over-the-counter and online sales of 3.808 billion Dollars. In Europe France, with 3.041 billion Dollars, is in second place in terms of turnover, followed by the United Kingdom with sales of 2.665 billion Dollars. Worldwide the most important products within facial care, with sales of 27.681 billion Dollars, are moisturis- ers. Sales have improved since 2007 by 6.08 percent and it is expected that by 2017 sales will have grown by 16 percent to hit 32.153 billion US Dollars Anti-ageing products have grown by an even greater percentage, reaching global sales of 22.955 billion Dollars. This is equivalent to an increase of around 24 percent in comparison with 2007. By 2017 it is expected that sales will improve by some 27.7 percent to 29.318 billion Dollars. I hope you enjoy this issue, yours Angelika Meiss Senior editor, COSSMA Follow us on www.linkedin.com/in/cossma www.twitter.com/cossmamagazine www.facebook.com/cossmamagazin www.youtube.de/cossmatv PS: Our QR codes and our E-Paper, which will run on all types of tablet, will take you via direct links to video clips, downloads, book tips, and more. Download-services at www.health-and-beauty.com/ qr00165 or scan the QR code now! Your access codes for September: User name: cossma9 Password: face DownloadsDownloads COS1309_03_Edi_GB_Layout 1 23.08.13 14:16 Seite 1

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