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Cossma 7-8/2013 GB Teaser

COSSMA 7-8I2013 3 EDITORIAL Natural cos- metics? Well, naturally! Our focus in this issue, i.e. natural cosmetics, brings you a colourful mixture of industry information, in particular on the evergreen topic of ingredients. For example, starting on page 12 is an interesting article about oily actives by Oléos, on page 14 you will find infor- mation about the sensory effects available from natural in- gredients, by Clariant, the moisturising action of lactates, gluconates and polyols, by Jungbunzlauer starts on page 18, a natural solution for the hair conditioning business and rinse-off products by BASF starts on page 20, there is some interesting information on biopolymers for cosmet- ics packaging on page 22, the latest demands facing mar- ket leaders in natural cosmetics starts on page 25, and new products appear on page 26. And alongside our fully updated market survey of ingredi- ents suppliers starting on page 32, there is of course lots of other bits of interesting information from the cosmetics industry. 1 Naturkosmetik Jahrbuch 2013, p. 7 f. 2 Naturkosmetik Jahrbuch 2013, p. 22 f. Natural cosmetics may certainly still be a growth market but the growth figures achieved in various regional markets vary considerably. In 2012 in Germany natural cosmetics and “near natural” cosmetics together hit sales of 860 million Euros – 45 million more than in 2011. This repre- sents a share of 14.4 percent of the total market, and yet growth is no longer what it was in previous years. But how do things look in other regional markets? The biggest natural cosmetics market is the Far East. Kline puts the 2011 turnover at 8.5 billion US Dollars. In her contribution on the international natural cos- metics market1 Elfriede Dambacher of Naturkos- metik Konzepte, says that natural cosmetics in Asia can clearly be categorised as a premium sector and that European natural cosmetics brands enjoy a good reputation there. In China, because of a few scandals concerning cosmetics, there is a strong de- mand for products with natural ingredients. However genuine natural cosmetics are still hard to find. In the USA, a tough market for natural cosmetics, the share of the total market taken by natural cosmetics and “near natural” cosmetics is about 17 percent. One of the problems seen here by Elfriede Dambacher is the low level of brand loyalty among consumers. “Brazil is a key market for natural cosmetics, with high potential and, according to the Kline Group, with over 90 percent in the hands of two brands – Botanica und Natura,” Elfriede Dambacher says. These brands are best classified as “near natural”. High import tariffs make life tough for would-be importers. “Whilst Western Europe is a mature market for natu- ral cosmetics the market in many Eastern European countries is only just opening up,” she continues. I hope you enjoy this issue, yours Angelika Meiss Senior editor, COSSMA Follow us on www.linkedin.com/in/cossma www.twitter.com/cossmamagazine www.facebook.com/cossmamagazin www.youtube.de/cossmatv PS: You can get even faster access to the latest information using our QR codes and our E-paper. The E-Paper, which will run on all tablet PCs takes you directly to TV clips, downloads, tips about books, and more. Download-services at www.cossma.com/download or scan the QR code now! Your access codes for August: User name: cossma8 Password: nature DownloadsDownloads COS1307-8_03_Edi_GB_Layout 1 26.07.13 11:19 Seite 1

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